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How Podcasting is changing the marketing horizons in 2024

How Podcasting is changing the marketing horizons in 2024

by Shantanu Swaraj | Jan 21, 2024 | Podcasts

Technology is dynamic. What happens to be the trend today will cease to be a trend tomorrow when it gets replaced by something which aligns with what the people need at that particular time. One such phenomenon that is taking over the world by storm is podcasting....
Essentials of effective Digital Marketing Strategy in 2024

Essentials of effective Digital Marketing Strategy in 2024

by Shantanu Swaraj | Jan 20, 2024 | Digital Marketing

Various channels of Digital Marketing assist you in developing your business and lift your ROI. To ensure your business grabs your client’s attention when the need emerges is of most extreme significance. Henceforth underneath shared essential basics for...
How PR can skyrocket your brand image in 2024

How PR can skyrocket your brand image in 2024

by Shantanu Swaraj | Jan 19, 2024 | Public Relations

Brands require customers. To build their customer base, the brand has to make itself known to the people and promote their image in order to build brand and customer loyalty. Public Relations essentially work to help brands achieve a positive image in the...
How backlinks plays important role in PR and vice versa

How backlinks plays important role in PR and vice versa

by Shantanu Swaraj | Jan 1, 2024 | Digital Marketing, Public Relations, SEO

How to create backlinks in 2022? A backlink is a link to a website from a different website. It is similar to citation in some ways. Search Engines tend to analyse the quality of backlinks in order to determine the importance of a website which is why it is often used...
The ultimate guide to media buying in 2024

The ultimate guide to media buying in 2024

by Shantanu Swaraj | Dec 23, 2023 | Digital Marketing

Paid marketing involves the process of media buying. In media buying, ad space is purchased from particular media houses that cater to an audience that the brand wants to engage with. For example, if a brand manufactures sports gear, it will buy ad space in sports...
How to grow your Instagram followers organically in 2024

How to grow your Instagram followers organically in 2024

by Shantanu Swaraj | Dec 22, 2023 | Digital Marketing

Many Instagram users ask a similar question: is it possible to grow our Instagram followers organically? The answer is yes. Instagram is a social media platform that is primarily visual. As a social media platform, it is steadily becoming one of the most sought after...
How to optimize for featured snippets and rank websites in position zero

How to optimize for featured snippets and rank websites in position zero

by Shantanu Swaraj | Dec 19, 2023 | Digital Marketing, SEO

The ultimate guide to schema data The ultimate aim of Search Engine Optimization (SEO) is to rank websites in position zero on the search engine result page. This rank zero signifies a position higher than the first link the user comes across when searching for...
Advantages of Search Engine Marketing for Businesses in 2024

Advantages of Search Engine Marketing for Businesses in 2024

by Shantanu Swaraj | Nov 23, 2023 | Digital Marketing

Search Engine Marketing for Businesses What is Search Engine Marketing? Search Engine Marketing refers to the set of tools, techniques, and strategies that help optimize websites and web pages through search engines. The objective of Search Engine Marketing is to look...
Future of Digital Marketing (Machine Learning, AI & Automation)

Future of Digital Marketing (Machine Learning, AI & Automation)

by Shantanu Swaraj | Nov 23, 2023 | Digital Marketing

What is Digital Marketing? Digital Marketing is the opportunity of electronic communication. It is used by the marketers to recommend the services towards the marketplace. Digital Marketing is moved to the trending industry all over the world.  It can give an...
How to use Social Media to promote your Podcasts in 2024

How to use Social Media to promote your Podcasts in 2024

by Shantanu Swaraj | Nov 23, 2023 | Podcasts

Brands have begun making podcasts of their own to help assemble their crowd and encourage brand partiality. Whenever you’ve made a fantastic podcast for your business, how would you ensure individuals “see” it? You will need to utilize social...
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